The last idea of cross-selling strategies is to offer your clients to buy a set of items. Let's imagine that you offer your product staged in the images of your product page. The idea is to offer your clients the opportunity to buy the other items that make up this scene. This strategy is particularly appreciated by clothing, decoration or fine grocery stores in the context of recipes.
Let's take the case of the fine grocery store, imagine sliced truffles presented on a slice of bread, on a watercress salad. What could be better than offering sliced country bread, watercress, fleur de sel and olive oil for sale directly from the product page of the sliced truffle in question?
Do you get the idea? You' re an expert, your client may not be. And they may not have the time, the desire or the confidence to decide for themselves on the combination of several products. Your role is to guide them in their choices. And the more they feel supported and confident, the more likely they' ll be to buy and return to your store.
In the context of our décor store, we suggest to the client who consults the product page of our velvet sofa, the lamp, the carpet and the coffee table shown in the photo.